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Generally, taglines and “traditional” trademarks are governed by the same rules. Accordingly, so long as a tagline or slogan is either inherently distinctive or has developed secondary meaning, a tagline is protectable as a trademark. Which words are not protected by copyright? Titles, names, short phrases, slogans Titles, names, shortRead More →

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Be honest and don’t overpraise yourself. … Think about your target audience. … Think about what makes your brand special. … Rhythm and rhyme. How do you create a slogan? How to Create a Slogan Decide what you want to say. Answer a few basic questions about what you wantRead More →